Print on demand is a production model in which a product is printed and made only after a customer has ordered it: you design and sell, the printer produces each order individually and ships it directly to your customer, so you hold no stock and pay nothing until a sale exists.
That is the whole idea, and everything else is detail. Below is the sequence as it runs on the Fabrixa platform — the same flow whether you sell T-shirts, cushions or fabric by the metre, and whether you sell one piece a month or a thousand.
Nothing is produced before step three. That single fact is what separates print on demand from a stock model, and it is why the first order can arrive before the first invoice.
Artwork is a file — PDF, TIFF, JPG or PNG at the right resolution — or, with Studio, something your own customer builds in your shop on a product preview. The artwork stays yours; the printer never owns it.
Connect a Shopify or WooCommerce store, use the API, or create orders by hand in the Fabrixa dashboard. You set your own retail price; the platform shows the per-unit production price by volume tier before you publish anything.
The order reaches the platform automatically (connected shop or API) or you enter it yourself. Nothing has been printed yet — this is the moment production starts, not before.
Reactive print on cotton and linen is produced in Portugal and Spain; sublimation on polyester in the Netherlands. Apparel is cut, printed, sewn, checked and dispatched in 6–9 business days; sublimation items in 2–3; most home textiles in 6–10. Orders placed before 14:00 CET join the same-day production queue.
Your return address, your tracking, no Fabrixa branding on the parcel; a custom neck label is available from a single piece. Delivery inside the EU goes by domestic carriers, without customs or import fees.
Print on demand is not a stock model with a warehouse in the middle, and it is not a wholesale order with a minimum. There is no batch to pre-finance: MOQ is 1, and the tenth piece is produced exactly like the first. That is what makes it usable for a test collection, a limited drop or a shop that sells a hundred different designs of which each sells a few times a month.
A production run is ordered in advance, stored and sold down over months. Capital sits in boxes, unsold designs become a write-off, and the minimum order sets the entry ticket.
Finished garments are bought in bulk and printed on the surface afterwards. Flexible on blanks, but the print sits on top of the fabric and every design still needs a decided quantity.
Each order is produced individually after the sale. No stock, no minimum, no write-off; the cost per piece is the only number that matters, and the design decides whether it sells.
Products sync to your store, orders flow in automatically and tracking flows back to the customer. The route most merchants start on; the platform guide walks through the setup step by step.
Create orders programmatically with the full order body, receive webhooks for status and fulfilment, and build against a sandbox before going live. The developer docs cover authentication, endpoints and the webhook reference.
A design editor embedded in your shop: the customer places artwork or text on the product, and the saved design goes straight to production with the order — no file handling on your side.
Most print-on-demand apparel on the market is printed on the surface of a finished garment. Fabrixa prints the fabric first — reactive dye bonded inside the cotton fibre — and cuts and sews the garment afterwards, so all-over designs run edge to edge and the print survives the garment. The reactive print guide explains the chemistry; the print-method comparison shows where DTG, DTF and screen print are the better tool.
No. Nothing is produced until a customer orders, so there is no stock to buy and no batch to pre-finance. You can register, add a product and order a single piece to check it in hand before you sell anything.
The platform does, directly from the production hub in Portugal, Spain or the Netherlands. Every parcel ships white-label: your return address and your tracking, no Fabrixa branding, and a custom neck label is available from a single piece.
Apparel is dispatched in 6 to 9 business days, sublimation items in 2 to 3 and most home textiles in 6 to 10; orders placed before 14:00 CET join the same-day production queue. Delivery inside the EU then adds a few business days by domestic carrier, without customs or import fees.
Yes. With Fabrixa Studio a design editor runs inside your shop: the customer places artwork or text on a product preview, and the saved design goes straight to production with the order. No file handling on your side.
No. The same flow covers hoodies, kidswear, activewear and dresses, duvet covers, cushions, curtains, table linen, towels and mats, and fabric by the metre on seven cotton bases. Cotton and linen are reactive-printed, polyester items are sublimated.
Base product, print, branding and shipping — with live prices and the volume tiers.
Read the guide → Guide 3A worked margin example per T-shirt and the four levers that decide it.
Read the guide → Guide 4Six steps from business registration to launch, with the country notes for your market.
Read the guide →
Register, add a product, order one piece — made in Portugal, Spain or the Netherlands and shipped white-label under your brand. No stock, no minimum, no setup fee.
